Talent & Endorsement Agreements

Endorsements are a great way to market your business, but an airtight endorsement agreement will ensure that you’re getting what you want from your marketing initiatives

A properly negotiated talent and endorsement agreement is critical to protecting client interests and ensuring that all parties involved are clear on their roles, responsibilities, and benefits. Our industry knowledge and commitment to our clients means that we are well-suited to negotiating reasonable deals that are beneficial to our clients. 

We help agencies and brands draft templates, negotiate agreements, and provide legal and practical guidance. 

Our talent clients include talent agencies, actors, musicians, athletes (traditional and esports), and social media influencers. 

We combine our awareness of market trends and commitment to understanding each client’s unique brand value. We work closely with our clients to identify their core objectives, whether it’s maximizing financial returns, securing creative control, or ensuring brand alignment. We are adept at balancing the needs of our clients with the demands of the companies we are negotiating with, which often include major brands and studios.

What sets our firm apart is our team-focused approach to client representation. Once you hire us, we are on your team! Beyond just negotiating the terms of the agreement, we provide ongoing support to ensure that contracts are adhered to and that clients are protected from potential legal issues. This includes monitoring endorsement deals, supporting clients through disputes, and renegotiating terms as needed to adapt to evolving circumstances.

Our objective is to be your trusted partner in an industry where the decisions you make now could impact you much longer than the term of the agreement you are negotiating. We pride ourselves on being a go-to resource for professionals who understand that success is not just about talent, but also about securing the right opportunities under the best possible terms.

Are you a business that needs help drafting or reviewing a contract?

We can guide you through the whole process, from first draft all the way to the execution copy.

Are you an influencer looking for advice on a contract?

We’re happy to answer any questions you have and help negotiate on your behalf.

Looking for assistance in other jurisdictions?

We can leverage our network to help you find the right person.

Let’s chat!

Gaming is one of the most heavily regulated industries in the world. We will help you navigate the Canadian landscape while leveraging our experience and connections in other jurisdictions.